As I Am Curl Clarity Shampoo - Deep cleansing shampoo 237 ml

Does your hair sometimes do whatever it likes? However hard you try, if the result simply isn't what you pictured, try a proper reset. Deep cleansing is the right step towards ridding your curls of build-up and dullness — and all the care you give them will finally sink in fully.

As I Am Curl Clarity Shampoo cleans your crowning glory perfectly without stripping away the hydration it needs, and gives hair shine and a healthy look. A coconut and tangerine scent, 62% easier combing and 78% easier detangling are why you'll be recommending it to other curly beauties too.

How to use As I Am Curl Clarity Shampoo?

Apply a small amount of shampoo mainly to your scalp and along the length of wet hair, working up a rich lather. Leave it for a moment, then rinse until every last bit of lather is gone. Carry on with your usual care or styling, ideally with As I Am products such as As I Am Hydration Elation conditioner or As I Am Leave-in Conditioner.

Is As I Am Curl Clarity Shampoo right for me?

Like most of the brand's products, this clarifying shampoo suits curly girls with rich curls or an afro best (hair types 3 and 4). And if your hair is high porosity on top of that, As I Am Curl Clarity Shampoo is exactly the one for you.

One last thing

Alternate the clarifying shampoo with a gentler cleanser, ideally As I Am Coconut Cowash. Safe on colour-treated hair too.