Collection: I ♥ Riccio

The Italian curly hair cosmetics brand I Love Riccio was born from years of observation and experience in professional hair salons around the world. Beyond his own line of hair products, founder Fulvio Tirrico offers a complete solution for every curly-haired person – from consultation and a special curly-hair cut called X-Curl, through choosing the right cosmetics, to perfect styling. Under the I Love Riccio name, he brings his experience together with ingredients that let every type of wave and curl shine in its full beauty. Yes, yours too.